At Dairy Direct, we are dedicated to protecting the privacy and security of our customers' personal information. This Privacy Policy outlines how we collect, use, disclose, and protect your personal information in compliance with the Australian Privacy Principles (APPs) set out in the Privacy Act 1988 (Cth).

1. Collection of Personal Information

1.1. Information You Provide: We may collect personal information directly from you when you create an account, place an order, or interact with us, including your name, email address, shipping address, and phone number.

1.2. Payment Information: When you make a purchase, we collect payment information such as credit card details or other financial information necessary to process your order securely.

1.3. Device and Usage Information: We automatically collect information about your device and how you interact with our website, including your IP address, browser type, and pages visited, to improve our services and enhance your experience.

2. Use of Personal Information

2.1. Order Processing: We use your personal information to process and fulfill your orders, communicate with you about your orders, and provide customer support.

2.2. Personalisation: We may use your information to personalise your shopping experience, recommend products, and display targeted advertisements that may be of interest to you.

2.3. Marketing Communications: With your consent, we may send you promotional emails or newsletters about our products, special offers, and events. You can opt-out of receiving marketing communications at any time.

2.4. Improvement of Services: We analyse usage data to understand how our website is used, identify trends, and improve our products and services to better meet your needs.

3. Disclosure of Personal Information

3.1. Service Providers: We may share your personal information with third-party service providers who assist us in operating our website, processing payments, delivering orders, or providing other services on our behalf.

3.2. Legal Compliance: We may disclose your information when required by law, to respond to legal requests, or to protect our rights, property, or safety, or that of others.

3.3. Business Transfers: In the event of a merger, acquisition, or sale of assets, your personal information may be transferred as part of the transaction, subject to confidentiality obligations.

4. Data Security

4.1. We implement reasonable security measures to protect your personal information from unauthorised access, use, or disclosure. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

5. Your Rights and Choices

5.1. You have the right to access, update, or correct your personal information. You may also request the deletion of your personal information, subject to legal obligations or legitimate interests.

5.2. You can manage your communication preferences and opt-out of receiving marketing communications by following the instructions provided in the emails or by contacting us directly.

6. Children's Privacy

6.1. Our website and services are not intended for children under the age of 13. We do not knowingly collect personal information from children. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us, and we will take steps to remove such information.

7. Updates to this Privacy Policy

7.1. We may update this Privacy Policy periodically to reflect changes in our privacy practices or legal requirements. We will notify you of any material changes by posting the updated policy on our website.

8. Contact Us

8.1. If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us at admin@dairydirect.com.au.